If you’re like most creators, you probably spend more time thinking about your videos than you do posting them. This is why it can be so frustrating when your video gets slammed with negative comments. After all, viewers don’t come to your channel for an extended argument about how much they dislike your work. To get your comments to go viral, there are a few things you should keep in mind. A viral comment answers the question “Why Should I Care?” instead of questioning the premise from which that question stems. For example, rather than asking “Why are cats so self-centered?” a viral comment would ask “Why should anyone care what cats think?’ Instead of asking “What is this video trying to say?” a viral comment would ask “What happens if we take away the meanings from this video and watch it without any expectations or baggage?” You see where I’m going with this, right?
Understand your audience
Before you can convert a few of your negative comments into viral ones, you’ll need to understand the type of person who likes to leave those comments in the first place. While you might assume that everyone has the same taste in content, the truth is that very few people watch the same amount of videos. A Pew Research study found that millennials spend less time watching television than any other generation. Instead, millennials are more likely to get their entertainment from the internet. As a result, your channel’s audience might be completely different from the channels your viewers enjoy. To better understand your audience, try logging in to YouTube’s Creator Studio and taking a look at your demographics. You can find the demographics tab in the menu on the left-hand side of your screen. This menu includes helpful information about your viewers, like their age and gender breakdown, as well as information about how many of them subscribe to your channel. You can also see how many of your videos have been viewed and how many comments your videos have received. If you want to buy YouTube comments, you can use GoViral and start boosting your channel.
Be helpful and relatable
Viral videos are more than just a bunch of random comments thrown together. They’re carefully constructed as a kind of dialogue. And while one viral comment might not carry the same weight as a more traditional review, it is still just as important. One of the best things you can do to get your YouTube comments to go viral is to answer your viewers’ questions. Any questions viewers have about the content you upload will be a great place to begin the conversation. If you come up with a clever way to answer a question, even better. That’s because the video is no longer just about you. You’re now helping your viewers better understand the world in which they live. And that makes for a more fulfilling video.
Use gifs or humor
It might feel a bit strange to include humor in a viral comment, but don’t discount it. Humor is the perfect way to ease viewers into the idea of your video going viral. When you’re brainstorming comments for your viral video, you might find yourself drawn toward more serious topics. That’s completely fine. But don’t neglect the lighter side of your videos either. Humor makes your comment more accessible to your viewers. And that’s key to creating a viral comment. You want your viewers to read your comments while they’re sitting on the couch with a bowl of Crispy Treats and a warm fuzzy blanket.
Build a Community
The best way to get your comments to go viral is to create a community around your videos. Whether it’s through comments or creating an online forum, you have to make your videos accessible to members of your community. Visitors to your channel are more likely to leave a comment if they think they’re helping someone else out. So don’t be shy about including community collaboration in your commenting strategy. You should also take advantage of comments as an opportunity to add links to your other social media platforms, like Instagram and Twitter. You can also use community collaboration to encourage viewers to leave more detailed, in-depth comments. Something about the comments section of a top-quality video feels a little off, like the comments aren’t quite right. Combined with the fact that most viewers are lazy and don’t want to scroll through too many comments to find their answer, it’s easy to see how this habit could be contributing to the overall negativity of your channel.
Be Yourself
If you want people to fall in love with you, it’s important to fall in love with yourself. Yes, this might sound a bit corny, but it’s an important concept to keep in mind while you’re creating your channel. When you try to be someone you’re not, you end up with a bitter, cynical person. And bitter, cynical people don’t have many friends. You don’t have to be the most politically correct person ever to create a successful channel. But you do need to be yourself so that your viewers can relate to you. So if you’re a generally nice person with a dry sense of humor, put those traits into your videos. And don’t worry about offending anyone. If someone leaves a hateful comment, don’t let it get to you. Remember, you’re not doing this for the sake of offending people, you’re doing it to create a community. And if someone wants to take joy in tearing you down, they’re the type of person you don’t want as part of your following.
Be Helpful
When you’re reading and responding to your comments, it’s important to be helpful. That way, people will feel inspired to leave more detailed comments, which will increase your viewership. When someone leaves a comment, don’t just scoff at it and move on. Instead, read the comment, think about what the commenter is trying to say, and then respond with a helpful piece of advice or opinion. This will inspire your viewers to leave more detailed comments and also encourage people to click “Like” on your videos, boosting their views and potential ad revenue.
Drop some knowledge (and a little bit of sarcasm)
If all of the comments on your viral video were nothing but helpful and relatable, there would be no need to go viral at all. Luckily, you don’t need to just drop the sweetest comments you can think of. You can also drop some knowledge and add a little bit of snark to your comments. For example, if your video explains the concept of monogamy, you can drop a line about how monogamy is unrealistic. If your video explains the concept here is how to get a girl’s number, you can drop a sarcastic line about how it’s always easier to get a girl’s number when you don’t have a girlfriend.
Provide a call to action
Finally, you want to make sure that your viral comment encourages viewers to do something. Whether that something is to watch your other videos or to leave a review on YouTube, you want to make it clear that your comments are leading up to a goal. It might seem a bit strange to tie your comments so closely to your product, but you have to keep in mind that your viewers are likely your customers as well. If you want them to buy your products or subscribe to your channel, you have to show them how. You can do this by dropping a call to action in your comment. A call to action is a simple phrase that tells your viewers what action you want them to take.
Conclusion
If you want your comments to go viral, you have to understand your audience. You need to be helpful and relatable. You also need to drop some knowledge and provide a call to action. And, most importantly, you have to understand what your viewers want. If you do these things, you should be well on your way to reaching a new online audience. And when that happens, you’ll be glad to know that your future isn’t just limited to a few funny videos and a stash of Hula-Hoops.
